Faculty Profile

Dr. Nayyer Samad

Visiting Faculty

Department: IBA Karachi

Specialization:

Onboard Status: Available

Email: nsamad@iba.edu.pk


Work Experience

  • - Senior Lecturer/Module Leader, Strategic Marketing at University of Northampton, UK (Aug-2017 to Aug-2023)
  • - Associate Professor at Abu Dhabi University, UAE (Sep-2011 to Jul-2017)
  • - Specialist Lecturer at University of East London (Sep-2005 to Mar-2011)
  • - Manager at Wardour Group Limited, UK (Mar-2005 to Sep-2011)
  • - General Manager at Greenstar / Population Services International, Pak (Jul-2002 to Jul-2004)
  • - General Manager at Boehringer Manheim / Roche, Pakistan (Apr-1995 to Jun-2002)
  • - Visiting Faculty at IBA Karachi (Sep-1994 to Jun-2002)
  • - Manager at Dectel, UK (Apr-1991 to Apr-1994)
  • - Manager Vaccines at SmithKine Beecham (Mar-1987 to Sep-1990)
  • - Team Leader at Ericsson Saudi Arabia (Jul-1985 to Jul-1986)
  • - Deputy Planner at Sandoz Pakistan (Jun-1984 to Jun-1985)
  • - Product Manager at Hoechst Pakistan (Mar-1982 to Jun-1984)
  • - Client Service Executive at Lintas Advertising (Jul-1981 to Feb-1982)

Academic Qualification

  • PhD , University of East London - 2006
  • MBA , IBA - 1981
  • BBA , Institute of Business Administration, Karachi - 1980
  • BSc , University of Karachi - 1977

Research Interests


Courses Taught

  • MARKETING MANAGEMENT
  • SOCIAL MARKETING

Research Output


Journal Publication(s)


    Case(s)


      Book(s)


        Conference(s)


          Other(s)


            Projects

            List to come